KMID : 0387720100210010016
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Korean Journal of Blood Transfusion 2010 Volume.21 No. 1 p.16 ~ p.24
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The Effect of Knowledge and Altruism on the Blood Donation Behavior among High School Students
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Kim Yu-Jeong
Shin Min-Ho
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Abstract
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Background: This study was designed to evaluate the effect of knowledge and altruism on the blood donation behavior among high school students.
Methods: This cohort study enrolled 299 high school students who had not previously donated blood, but who had participated in a school group blood donation program at Gwangju¤ýChonnam Red Cross Blood Center. An initial survey was conducted 1 month before the planned blood donation program. The blood donation program was conducted from May to June 2009. A follow-up survey was conducted 1 month later. The first questionnaire consisted of 42 questions on general characteristics, knowledge of blood donation, altruism and public relations issues associated with blood donation. The second questionnaire consisted of 6 questions about the motivation for blood donation and the reasons for not donating.
Results: Among the enrolled students, there were 143 (47.8%) donors and 156 (52.2%) students completed and returned the questionnaires. The level of knowledge was not significantly associated with blood donation (P=0.959). The more altruistic group had an increased blood donation rate (OR=2.08; 95% confidence interval [CI] 1.29¡3.66) compared with the less altruistic group. After adjusting for school, religion, the parents¡¯ income, parents¡¯ education and residence, the more altruistic group had a persistently increased blood donation rate (OR=1.98; 95% CI 1.18¡3.32).
Conclusion: In this study, altruism was associated with blood donation. Therefore, we need to develop an education program to enhance altruism in order to increase blood donation from high school students.
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KEYWORD
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Blood donation, Altruism, Knowledge, Behavior
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